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Toyota Olympic marketing will help explain mobility vision

Olympic and Paralympic athletes from around the world are featured in Toyota’s marketing initiative, called “Start Your Impossible.” Photo credit: AUTOMOTIVE NEWS ILLUSTRATION DALLAS — Toyota wasn’t always a car company. It started as a spinoff of Toyoda Automatic Loom Works in the 1930s, as scion Kiichiro Toyoda sought to apply the lessons of his father’s groundbreaking innovations in textile production to the rolling tech marvel of the moment, the automobile. Now one of the world’s largest automakers, Toyota Motor…

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